The Coddiwomplers actually belongs to me - Laura, at Ebb, Flow & Grow! Alongside the amazing work I'm able to do with my clients on their own marketing and branding projects, my husband I also travel full time in our campervan.
We decided to launch a proper brand and Showit website for our new venture - a house and pet sitting business. Operating through the UK and Europe, The Coddiwomplers represents everything we are - nomadic, led by freedom and full of adventure.
The moodboard and branding for The Coddiwomplers was heavily inspired by the outside. We ended up commissioning a series of hand-drawn visuals to represent our brand, including a custom illustration of JC - our campervan. We want the branding to feel fluid and easy-going, with an approachable vibe that helps to instill trust with potential clients. We also ensured that the user experience on the website was super simple. The menu and page structures have been designed to be as straightforward as possible for the end user.