Guy Petheram Garden Design

Brand identity | squarespace website development

After working with Guy's lovely wife Rachael (of the Catkin project), he approached me earlier this year to tackle a complete brand identity overhaul for his garden design business. The website was also in need of a complete refresh - both in terms of the design and user journey.

Guy wanted his branding to feel professional, modern yet creative. He wanted something that would set him apart from his immediate competitors so we created a clever letter lockup design, with a nod to the botanical nature of his brand.

Once the branding was finalised, we move onto the website overhaul. Guy had an existing website in Squarespace that we designed over the top of. This allowed us to introduce a much clearer user journey, highlighting the key elements of his business for his potential clients.



‘I delayed rebranding my business and website because I thought it would be a painful process. However, with Laura it wasn’t. She was professional, creative and proactive throughout, and I couldn’t be more pleased with the result. Thank you!’

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